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ReOrienting Asian/American Subjectivities: On the Cultural (Re)Writings of All- American Girl

Abstract

As cultural spaces of the twenty-first century become further entrenched in a climate of intense globalization, the relationship between cultural representations and transnational capitalism is becoming ever more intimate. This paper treats U.S. popular culture as a primary site of economic globalization, as an “arena of consent and resistance […] where hegemony arises, and where it is secured” (Hall, 2002, 192), and examines how U.S. economic interests are used to (re)produce and (re)write geopolitical histories, legacies, and memories into the gender and racial representations of Asian/American subjectivities. To this end, the short-lived 1994-1995 ABC series All-American Girl will be considered as a critical space where histories can be (re)composed and subjectivities (re)imagined.

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