We have developed organic dye-integrated thin-film liquid crystalline photonic luminescent solar concentrators (LSCs), where the chirality of the liquid crystal (LC) results in the formation of a one-dimensional photonic cavity. By varying the different LSC parameters, including dye concentration, spectral position of the photonic band-gap and the LC phase, and by using spectroscopic and electrical characterisation, we have systematically studied the effects of self-absorption, incident absorption and confinement of down-converted emission on optical efficiency. Our results demonstrate that the efficiency of our LSCs is significantly enhanced in the LC phase when the photonic band-gap is at long wavelengths (>600 nm), overcoming associated low incident absorption and higher self-absorption. We reach the significant conclusion that focusing on improving the confinement of dye-emitted photons, rather than on increasing incident absorption, is a more promising route to enhancing thin-film LC-based LSC performance. © 2014 © 2014 Taylor & Francis.