The supersymmetric flavor problem may be solved if the first and second generation scalars are heavy (with multi-TeV masses) and scalars with large Higgs couplings are light (with sub-TeV masses). We show that such an inverted spectrum may be generated radiatively; that is, from initial conditions where all scalar masses are multi-TeV at some high scale, those with large Higgs couplings may be driven asymptotically to the weak scale in the infra-red. The lightness of third generation scalars is therefore a direct consequence of the heaviness of third generation fermions, and fine-tuning is avoided even though the fundamental scale of the soft supersymmetry breaking parameters is multi-TeV. We investigate this possibility in the framework of the usual Yukawa quasi-fixed point solutions. The required high scale boundary conditions are found to be simple and highly predictive. This scenario also alleviates the supersymmetric CP and Polonyi problems. © 1999 Elsevier Science B.V.