The main objective of the research project was to identify the key factors that promote a culture of sustainability in The Sustainable City and other planned communities with a sustainability focus in the Middle East region and the rest of the world. Research questions were addressed to four areas relating to promoting a culture of sustainability within planned communities:
1. The social and cultural factors, including demographic factors that significantly influence sustainability behavior and practices in planned communities,
2. The motivating factors that facilitate sustainability practices among various groups of stakeholders and support a shared culture of sustainability.
3. The facilitation roles played by community identity, cohesion, social activities, and governance in fostering a culture of sustainability and community participation in achieving sustainability goals.
4. The replication potential of the TSC vision and model in terms of promoting sustainability as a social practice beyond its community.