UC Merced

We explore mechanisms behind social media by leveraging diverse datasets to examine the intersection between users and language. Our exploration centers on understanding how demographics influence online behaviors, particularly in the context of high-engagement socio-political discourse (such as conversations surrounding #BlackLivesMatter) and the dissemination of misinformation related to COVID-19 on micro-blogging platforms. We aim to contribute insights for actionable strategies for promoting informed dialogue and combating misinformation, understand the complexities of online discourse, and shed light on the ways in which social identity shapes individuals' perceptions and participation in the digital realm.