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Can a forward posture enhance willingness to change ones own attitude in decisionmaking? Nudging with embodied cognition approach

Abstract

Recently, nudging approaches wherein peoples decisions are altered in a predictable direction have attracted attention.Conversely, many embodied cognition approaches that relate peoples mind with their body have been studied in cognitivescience. Based on these approaches, we investigated whether a forward posture (defined by leaning forward in a chair)generated by the environment can enhance a particular decision. We also evaluated the types of decisions that are likelyto be enhanced by the forward posture. Behavioral experiments via a forward or normal chair where the seat allows littleor no lean revealed that a forward posture can affect the decision making, particularly participants willingness to changetheir own attitude. We discuss the possible applications of leading predictable decisions from the environment and settingthe decision environment in the real world.

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