Skip to main content
Open Access Publications from the University of California
Search eScholarship
Refine Search
All of eScholarship
This Series
UCLA
UCLA
Deposit
Manage
Submissions
Menu
About eScholarship
UC Open Access Policies
Journals
Academic Units
eScholarship
UCLA
UCLA Previously Published Works
Download PDF
Main
PDF
Share
Email
Facebook
Personalization and Technology-Enabled Marketing
2007
Cooper, Lee G
Editor(s):
Apte, Uday M
;
Karmarkar, Uday S
Published Web Location
https://doi.org/10.1007/978-0-387-36892-4_7
...
Main Content
Metrics
Author & Article Info
Main Content
Download PDF to View
View Larger
For improved accessibility of PDF content,
download the file
to your device.
Thumbnails
Document Outline
Attachments
Previous
Next
Highlight all
Match case
Whole words
Presentation Mode
Open
Print
Download
Current View
Go to First Page
Go to Last Page
Rotate Clockwise
Rotate Counterclockwise
Text Selection Tool
Hand Tool
Vertical Scrolling
Horizontal Scrolling
Wrapped Scrolling
No Spreads
Odd Spreads
Even Spreads
Document Properties…
Toggle Sidebar
Find
Previous
Next
Presentation Mode
Open
Print
Download
Current View
Tools
Zoom Out
Zoom In
Automatic Zoom
Actual Size
Page Fit
Page Width
50%
75%
100%
125%
150%
200%
300%
400%
More Information
Less Information
Close
Enter the password to open this PDF file:
Cancel
OK
File name:
-
File size:
-
Title:
-
Author:
-
Subject:
-
Keywords:
-
Creation Date:
-
Modification Date:
-
Creator:
-
PDF Producer:
-
PDF Version:
-
Page Count:
-
Page Size:
-
Fast Web View:
-
Close
Preparing document for printing…
0%
Cancel
Top
