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The Link Building Tactic You’re Not Using: Shallow Links
Published Web Location
https://www.searchenginejournal.com/link-building-shallow-links/422462/No data is associated with this publication.
Abstract
This article delves into the concept of “shallow links” in SEO, which occurs when external sites link to a website’s homepage instead of specific, relevant pages. It highlights the importance of directing inbound links to specific pages to optimize page rankings. The piece provides strategies for identifying and correcting shallow links, emphasizing the benefits for improving SEO effectiveness. The article also offers practical steps for outreach and managing link-building campaigns to enhance the value of inbound links.
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