This is a qualitative case study of four smart schools’ teachers using purposive sampling. The study unveils the implementation of smart teaching and learning strategies in pre-writing activities in Bahasa Melayu (Malay Language). Pre-writing activities include reading, free writing, brainstorming, mind mapping, and listening. These activities revolve around student centered learning, thoughtful learning, group work, and also media in the implementation of teaching and learning. There is Integration of Learning Theories based on Brain Based Learning Theory in the prewriting activities. Qualitative data are derived from triangulation of data from non-participant observation, interviews, document analysis as well as vignette and concept maps. Validity is documented through six segments: triangulation from multisources, experts’ review, long-term observation, peer checking, investigator’s position, and collaborative ties with participants. Reliability is determined by the researcher, who uses triangulation and an audit trail. The key findings of the study are as follows: First, prewriting activities include brainstorming activities and mind mapping, reading and interpreting data from print and electronic media. The ability to convey information helps to develop critical thinking. Second, the efforts of smart teachers strengthen learning and teaching which inculcate analytical and critical skills to solve problems. Third, a cyclical model is created from the interviews and observations made during the prewriting activities. Efforts to make smart teaching and learning a success require teachers as well as students to think creatively. Fourth, smart characteristics are related to the integration of brain-based learning theory.