The representation of Asian Americans in mainstream media has undergone dramatic change in the past two decades, and this can be expected to continue in the next twenty-five years in all forms of entertainment and media. A combination of the rapidly increasing numbers of Asian Americans and Pacific Islanders (AAPIs), the growing recognition by traditional media of the economic power of AAPI consumers, and the ease of entry into content creation and distribution afforded to new voices by new technologies will likely result by 2040 in a rich diversity of stories by and about Asian Americans, Pacific Islanders, and mixed-race AAPIs.