The 1910 Los Angeles International Aviation Meet, inaugurated Los Angeles’s inextricable link with the aviation industry. Focusing on key historical actors and art of advertising used to sell the idea of flight to the public, this project posits that the 1910 Air Meet, not only helped to shape aviation, but also inspired the future of flight. This thesis tells the history of the airplane detailing the story of Los Angeles’ boosterism and the role said boosters played in the ultimate stabilization of airplane into a functional, reliable, and lucrative technology and industry.