Southern California Latinos Information Sheet
- Author(s): Ong, Paul M.;
- Haselhoff, Kim
- et al.
In 2003, Latino households made up 31 percent of all households in Southern California and 25 percent of homeowners. Latinos have a lower homeownership rate and lower median home value because of lower income. Nonetheless, the number of Latino homeowners has increased, while the number of Non-Hispanic (NH) white homeowners has remained constant. In other words, Latinos are an important market for new homebuyers.