Institute for Money, Technology & Financial Inclusion

This is a study of the “triple intersection” of (1) smartphones; (2) social network sites; and (3) purchasing and selling online in Indonesia, the fourth most populous nation and home to more Muslims than any other country. Indonesia is at the forefront of emerging practices of online commerce, with consequences for a range of issues including consumption, payment, and internet sociality. To better understand this rapidly changing landscape of mobile social media and payments in Indonesia, research teams in the cities of Surabaya (East Java province) and Makassar (South Sulawesi province) conducted a series of interviews, focus groups, and observation of everyday practices.