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One-Way Electric Vehicle Carsharing in San Diego: An Exploration of the Behavioral Impacts of Pricing Incentives on Operational Efficiency

Abstract

This project is a two-year evaluation of pricing/incentives applied to the one-way, all electric carsharing system operated by car2go in San Diego, CA. This system is the only electric vehicle-based, one-way carsharing system with instant access (i.e., accessible without reservation) operating in the U.S. The goal of this project is to work with car2go and the San Diego region to develop and evaluate pricing/incentive structures for their members, which improve system operational efficiency (vehicle redistribution, state-of-charge management, use of vehicles placed at public transit stations) and encourage shared-vehicle use.

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