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Selling "SDI" to Europeans: Arguments, Metaphors, and Adversary Images, Working Paper No. 15, First Annual Conference on Discourse, Peace, Security, and International Society

  • Author(s): Zimmerman, Rudiger
  • et al.
Abstract

This paper traces the way in which "quality papers" such as the Economist helped to convince European opinion leaders of the advantages of President Reagan's so-called Strategic Defense Initiative. The paper proceeds in the following way: It first outlines the presentation of the issue, sketching typical references to SDI and the arguments in favor of it. It then compares the presentation of the protagonists: Reagan as the champion of the free world and Gorbachev as the new representative of Soviet Russia. Finally, it summarizes the metaphors of good and evil.

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