Paul Merage School of Business

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Putting Rational Blinders Behind Us: Behavioral Understandings of Finance and Strategic Management

2003

Putting Rational Blinders Behind Us: Behavioral Understandings of Finance and Strategic Management
Introduction
The behavioural challenge in finance
Measurement imports from finance to strategy
Efficient market assumptions in strategy
Behavioural perspective of strategic decision-making
Conclusion
References

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- Rau, Devaki
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- Editor(s): Anderson, TJ