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The Cognitive Process of Reinterpreting Non-art Objects in an Art Context

Abstract

In this study, we investigated the reinterpretation process of a non-art object. It is often said that a unique perspectivedifferent from daily life arises in the cognitive process of an art activity. We assumed that such a unique viewpoint canalso be applied to non-art objects and people will discover new aspects of objects and/or their own viewpoints throughthe reinterpretation of non-art objects. We conducted a between-subjects experiment to investigate the process in detail.We expected the artistic context of the participant to influence the interpretation. We conducted two types of interventionsto manipulate participants artistic context. The result of the experiment suggests that the artistic context influenced theinterpretation process of non-art objects.

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