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The role of environment and body in divergent thinking tasks

Abstract

Humans are creative tool users. We investigated whether body posture and environmental context influence creative outputin the divergent thinking task. Participants adopted either flexion or extension body postures and were shown images ofkitchen utensils or work tools. Each image was primed with an image of either a congruent environment or an incongruentenvironment. Results show that body posture, specifically extension, results in faster generation of responses, especiallywhen the object is primed by a congruent environment, and that extension increases sensitivity to environmental primes,increasing fluency overall. Our results shed light on the cognitive mechanisms of generating creative object uses.

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